expertise / evolution
Evolution that drives ongoing growth and lasting impact.
We help your digital products evolve beyond launch through data-driven optimisation and continuous experimentation. Our product mindset means we're always aligned to your vision, proactively identifying opportunities to improve performance, increase conversions and deliver more value.

Product Management
We help maintain and evolve your product roadmap based on user feedback, analytics insights and market changes. Our ongoing strategic guidance ensures your product development stays aligned with business goals while responding to new opportunities.
Roadmap planning
Feature prioritisation
Stakeholder alignment
Quarterly planning
Data & Analytics
We establish comprehensive analytics using market leading platforms to track your KPIs and product goals. Our custom dashboards and behavioural insights inform your product roadmap, ensuring every decision is backed by real user data and measurable outcomes.
Analytics strategy
Product analytics implementation
Behavioural insights
Custom dashboards
KPI tracking
Experimentation & Optimisation
We run systematic A/B tests and conversion optimisation programs to enhance user experience and business outcomes. Through feature flags and controlled experiments, we validate improvements before full deployment, minimising risk while maximising impact.
A/B testing
Conversion optimisation
Feature flag management
Performance monitoring
Capability Building
We build internal product capabilities through training, documentation and strategic hiring support. Our knowledge transfer ensures your team can maintain momentum, while our processes create sustainable practices for ongoing evolution.
Operating models
Hiring support
Training and knowledge transfer
Process documentation
Platform Evolution & Support
We provide flexible support that goes beyond maintenance. From security updates to ecosystem integrations, we ensure your platform stays modern, stable and ready to adopt new capabilities as your business grows.
Flexible support
Platform maintenance
Security updates
Ecosystem integration
Technical debt management
Delivery partnership spotlight
Scaling orders 750% through a unified platform
“Inlight’s focus on leading technology solutions and strategic collaboration has given us a simplified, yet highly flexible platform. Our customers are now enjoying an intuitive, low friction and secure experience while at the back end, our team are able to pivot to new opportunities quickly, safely and cheaply.
Ed Tollinson, CIO, Nando’s

