Growing bookings 36% through scalable platform
We partnered with Urban Rest to create a scalable digital platform to support their growth and strengthen their position in a competitive market. Their new website has driven booking enquiries by 36% and user engagement by 34%.
Visit websiteTechnologies
- React & Next.js
- Dato CMS
- Salesforce
- Guesty
- Verify
Services
- Platform architecture design
- API and integration strategies
- Experience design
- Cloud infrastructure


Challenge
Urban Rest rapidly grew to over 400 flexible serviced accommodation properties worldwide, creating pressure on their existing digital systems. Their booking process, brand presence and platform integrations weren’t set up to meet growing demand and stay competitive.
Solution
With Urban Rest’s growth in mind, we designed a user-focused, flexible platform that streamlines bookings, reflects Urban Rest’s brand and connects easily with their core systems.
- Adaptable, modular design
A design system that makes it simple to add new tools and features, supporting Urban Rest’s future growth. - Smoother booking experience
Guests enjoy a faster, easier way to find and reserve properties. - Unified integrations
Key systems including Guesty (property management), Salesforce (CRM), and Verify (identity checks) now work seamlessly together. - Brand-aligned design
A fresh look and feel that matches Urban Rest’s premium position in the market.
Impact
The new platform has lifted conversion rates, guest satisfaction and team efficiency. The marketing team can update content easily, while strengthened performance and security create a faster, safer experience. Urban Rest can now expand confidently, innovate faster and deliver memorable guest experiences.

36% increase in booking enquiries

34% increase in user engagement

Faster workflows for internal teams

Improved brand presence and customer confidence


“Partnering with Inlight has transformed our digital ecosystem. Their expertise in creating a composable and scalable MVP platform has positioned Urban Rest as a leader in the serviced accommodation market, setting us up for continued growth and success.
Jeff Baars, Chief Commercial Officer, Urban Rest


Technologies
- React & Next.js
- Dato CMS
- Salesforce
- Guesty
- Verify
Services
- Platform architecture design
- API and integration strategies
- Experience design
- Cloud infrastructure